If you’re the kind of person that doesn’t give a whole lotta’ "you know what’s" about fine jewelry or diamonds, or where the prices come from, I’m here to tell you, that’s okay. In fact, I think it’s perfectly normal. If diamonds,...
If you’re the kind of person that doesn’t give a whole lotta’ "rips" about fine jewelry or diamonds, or where the prices come from, I’m here to tell you, that’s okay. In fact, I think it’s perfectly normal.
If diamonds, gemstones, precious metals and fine jewelry don’t interest you…don’t learn about them.
I believe this is true for pretty much all things. If something doesn’t interest you, find someone who knows their stuff, and let them do the work for you.
This is a common theme in pretty much every podcast I’ve done so far, mostly because it’s almost always a fail safe way to get things done quickly, and easily. (With one important footnote that I’ll mention at the end.)
I think the idea of finding an expert to make your life easy, particularly in the jewelry department, makes sense and saves time because there is a lot to learn, and quite frankly a lot of people think it's boring. And that's perfectly okay, because there are people like us…professional jewelry experts…all over the world…who DO take an interest in it, and learn about it, and study it and then arrange for these valuable items, and powerful symbols to be at the ready, when YOU'RE ready to take the plunge.
I know people want you to care more, but if you don’t, you don’t. And there's no shame in that.
What I’ve found over the years is that a lot of guys are cool with whatever they buy when they know just 2 things: How much does it cost? Is she going to love it?
These are highly logical questions, and important ones. They may be the only 2 questions that need answering before you decide what to buy.
This got me thinking. I used to know the late, great Chris Farley back in my college days at Marquette University, and that sometimes leads me to think of the movie Tommy Boy. (If you haven't seen it, you should. It's good old '90's humor, and Farley is a classic!)
There is a scene the movie that illustrates my point about seeking out expert advice to make life easier as you get to your end game. It's near the beginning, and Tommy Boy’s dad, "Big Tom," is talking “sales” at his wedding to a bunch of guys at and around his table, and he says, “Of course I could get a helluva’ good look at a T-bone steak by sticking my head up a bulls ass…but I’d rather take the butcher’s word for it.”
I love that line because it clearly illustrates what I'm talking about when I tell people to seek out experts, and let them do their work on your behalf.
Like when you're hunting for the right piece of jewelry. If you’re not interested in knowing more about what you're buying besides what it costs and if she'll like it or not...no worries. Take the butcher's word for it...and hit the "go" button.
But here's the footnote I promised: this only holds true if you’re dealing with a reputable place.
And how do you find that place? You ask around, read some reviews…use word-of-mouth…visit a website…or you could listen to Episode 36 called “Diamonds, Heroes, and A Simple Answer: The Best Advice for Making Jewelry Buying Easy” where I spell it out for you.
Physically going to a jewelry store is a thousand times more effective than trying to purchase online, because you can actually talk to the butcher. (Of course I’m referring to a jewelry professional.) It's like having a human search engine standing right in front of you to answer your questions (if you have them) as they guide you to the perfect piece for your particular situation.
To loosely quote Big Tom: "They’re going to help you get that jewelry…and you won’t need to stick your head up a bulls ass to do it.
If you want to talk with me personally you can email me at andy@buylikeaguy.com. I'm happy to personally help you find the right jewelry for your special occasion, or put you in touch with a jewelry pro that's closer to home.
Music credits: Preacher Man by Miles Neilson and The Rusted Hearts, used with permission. A killer band with original songs that get stuck in your head. They're awesome.
Listen To Preacher Man on Spotify: https://open.spotify.com/track/7ImcaJKIk0ZVtPzuUVV4vc?si=80581c74a9be4987